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The Hammers Awards: Entry Deadline, Fees, Categories and Winners

Large-scale programme recognising marketing teams.

Deadline
~Aug 2027 Estimated
Ceremony
13 Oct 2026, Uniq İstanbul
Organiser
Pazarlamasyon
Entry fee
Early TRY 11,750, standard TRY 13,750 + VAT per category.

Recent winners

Key facts

Organiser
Pazarlamasyon
Founded
Founding year not verified
Held since at least 2021; first year could not be verified. source
Eligibility
Marketing teams; 89 subcategories.
Entries open
Jul 2027
Deadline
~Aug 2027
Ceremony
13 Oct 2026, Uniq İstanbul
Entry fee
Early TRY 11,750, standard TRY 13,750 + VAT per category. (2026 rates) source

Sources

Category structure (2025)

  • Sections 2025 89Social Responsibility and Sustainability (Sosyal Sorumluluk ve Sürdürülebilirlik) · Technology and Data (Teknoloji ve Veri) · Brand Experience, Media and Content (Marka Deneyimi, Medya ve İçerik) · Sector Categories · Strategy (Strateji) · PR
  • Example subcategoriesMarketing Team of the Year (Yılın Pazarlama Ekibi) · Best Launch Team (En İyi Lansman Ekibi) · Best Strategy Team (En İyi Strateji Ekibi) · Boldest Brand Team (En Cesur Marka Ekibi) · Best Use of Generative AI by a Team (Üretken Yapay Zekayı En İyi Kullanan Ekip) · Digital Transformation Team of the Year (Yılın Dijital Dönüşüm Ekibi) · Best Integrated Media Team (En İyi Entegre Medya Kullanan Ekip)

Special awards and levels

Marketing Team of the Year (Yılın Pazarlama Ekibi) (Strategy jury)

Latest winners (2025)

  • Marketing Team of the Year (Yılın Pazarlama Ekibi)Penti · Türkiye Gold
  • Marketing Team of the Year (Yılın Pazarlama Ekibi)Allianz · Türkiye Silver
  • Marketing Team of the Year (Yılın Pazarlama Ekibi)DİMES · Türkiye Silver
  • Marketing Team of the Year (Yılın Pazarlama Ekibi)The Magnum Ice Cream Company · Türkiye Bronze
  • Most-awarded brandPenti (14); Allianz 13; DİMES 12; Arçelik 11 · Türkiye Most awarded
  • Best Launch Team (En İyi Lansman Ekibi)Penti · Türkiye Gold
  • Best Strategy Team (En İyi Strateji Ekibi)Allianz · Türkiye Gold
  • Sustainable Success Team (Sürdürülebilir Başarı Ekibi)Vestel · Türkiye Gold
  • Best Integrated Media Team (En İyi Entegre Medya Kullanan Ekip)Arçelik · Türkiye Gold
  • Best Use of Generative AI by a Team (Üretken Yapay Zekayı En İyi Kullanan Ekip)KızlarSoruyor · Türkiye Gold
  • Digital Transformation Team of the Year (Yılın Dijital Dönüşüm Ekibi)BELBİM · Türkiye Gold
  • Best Marketing Team in Cargo and Logistics (Kargo ve Lojistikte En İyi Pazarlama Ekibi)Aras Kargo · Türkiye Gold

Sources for categories and winners: thehammersawards.com, pazarlamasyon1.substack.com, ekonomim.com, thehammersawards.com

Data compiled as of 12 October 2026. Dates and fees may change; check the official site before entering.

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