Category structure (2026)

• 20th Anniversary Excellence 8Agency of the Year · Innovation of the Year · Purpose-Driven Campaign of the Year · Social Media Campaign of the Year · Storytelling Campaign of the Year · Live & Brand Event Experience of the Year · Community-Building & Engagement Campaign of the Year · Educational Content & Awareness Campaign of the Year
• Communications & PR Excellence 8Corporate & Strategic Communications · Multichannel Campaign · Gen Z Communications · Creative Campaign · Small Budget Campaign · B2B Communications · Public Dialogue & Advocacy · Crisis & Reputation Management
• Brand Experience & Engagement 4Product Launch · Immersive Brand Experience · Influencer Communications · Brand Relationship
• AI-Driven Communications 3AI-Generated Image & Video · AI-Driven Communications Campaign · AI-Driven Internal Communications
• Internal & HR Communications 4Employer Branding & Recruiting · Internal Communications · Change Communications · Employee Voice & Advocacy
• Purpose & Impact 3Corporate Social Responsibility (CSR) · Sustainability Communications · Diversity, Equity & Inclusion Communications (DEI)
• Platforms & Formats 6Digital Experience · Social Media · Film & Video · Video Series · Podcast & Audio · Annual Report & CSR Report
• Industries 12Technology, Telecommunications & Digital Services · Finance & Insurance · Health & Pharma · Consumer Goods · Energy & Utilities · Travel & Tourism · Government, Public Sector & Institutions · NGOs, Associations & Social Impact
• National Campaigns 7DACH Region · Central Europe · Western Europe · Northern Europe · Baltic States · South-Eastern Europe · Ukraine

Special awards and levels

Agency of the Year · Innovation of the Year · Communications Team of the Year (2025) · Jury Award (named only) · Anniversary categories include a live/digital pitch

Latest winners (2025)

• Agency of the YearTrigger Oslo · “Trigger Oslo” · Agency: Trigger Oslo · Norway Winner
• Innovation of the Yearrotoprint sovrastampa · “Braille & Embossing on Flexible Packaging” Winner
• Communications Team of the YearCUPRA · “A Team That Pushes the Boundaries of Communication” Winner
• Internal CommunicationsEurobank · “Eurobank | My Benefits” · Agency: Ogilvy Greece PR&I · Greece Winner
• Employer Branding & RecruitingGlava Saint-Gobain · “30 under 30” · Agency: Trigger Oslo · Norway Winner
• Live & Brand EventsALSÉÉN, Rijkswaterstaat · “100 Hours of Hooipolder” · Agency: Zandbeek · Netherlands Winner
• Social MediaBCR Romania · “Necheltuitorii / Non-Spenders” · Agency: Digitas Romania, Publicis Media · Romania Winner
• Purpose Driven CommunicationsSave the Children Romania · “The Tiniest Room” · Agency: Golin Romania · Romania Winner
• Crisis ResponseKlinikum Magdeburg · “Magdeburg attack: Mastering a crisis with values” · Agency: Agentur Blaulicht · Germany Winner
• Sustainability CommunicationsANFEVI · “The Glass Generation” · Agency: MARCO · Spain Winner
• Multi-Channel CommunicationsMinistry of Infrastructure of Ukraine · “Reform of international bus transfers in Ukraine” · Agency: Be—it Agency · Ukraine Winner
• Central Europe ICorrectiv · “DNA of Democracy” · Agency: MSL Germany, Seven.One ADFactory, White Rabbit Budapest · Germany Winner